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_SLIDE_1_
The Palas Hotel
Republic of South Africa
_SLIDE_2_
Netherlands
and
United Kingdom
Republic of south Africa
African National Congress
South Africa Flag
_SLIDE_3_
Location of South Africa
_SLIDE_4_
Incheon-HongKong-Johannesburg-CapeTown
South Korea
Hong Kong
South Africa
The way to the South Africa (2)
The way to the South Africa (1)
South Korea
Singapore
South Africa
Incheon-Singapore-CapeTown
_SLIDE_5_
Taxi/ Mini Bus
Taxi and Mini Bus is
One of the most used
transportation for
Africans
This is something like
a call-van The fee is
expensive
Golden Arrow Bus
The Golden Arrow Bus
takes people to many areas
in Capetown
You can buy the bus ticket
at the ticket office or
you can buy it from the
bus driver
A…(생략)
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Palazzo
The Crystal court
Pool cocktail bar
_SLIDE_13_
Facilities & Activities
Golf Courses
Safari & Wildlife
The Valley of Waves
_SLIDE_14_
Cascade Hotel
Comparing Hotel
_SLIDE_15_
Suncity Hotel
Comparing Hotel
_SLIDE_16_
The Palace Hotel
Cascade Hotel
Sun city Hotel
Theme
Lost of tribe
Cascade
relax
Rooms
338
243
340
24h Dining
Yes
No
Yes
Room price
2.488ZAR
1550ZAR
1459ZAR
Special
Golf and Casino
Comparing Hotel
_SLIDE_17_
Super Event
Honey Moon
Program
Space Marketing
Celebrity
Invite celebrities
Make a Tour package using celebrity’s name
Expected effect
Buzz Marketing
S t r a t e g y
_SLIDE_18_
Celebrity
Super Event
Honey Moon
Program
Space Marketing
Put on Mega Concerts
Offer Filming Location or Shooting TV shows
S t r a t e g y
_SLIDE_19_
Celebrity
Super Event
Honey Moon
Program
Space Marketing
Make various Honeymoon packages
Offer special progr
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Republic of South Africa analysis.pptx
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