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CRM on Microsoft A New Frontier for Enterprise Applications
순서
Business Application & .NET
CRM on Microsoft
CRM을 위한 플랫폼 전략
CRM 솔루션과 .NET
Siebel on .NET
Smart Process
주요사례
요약
Organization A
Consumers, Partners
Mobile
Employees
Organization B
Customers Partners Suppliers
Consumers, Partners
Mobile
Employees
The Connected Enterprise Everything Connected
비즈니스의 성공 : A Moving Target
새로운 IT 요구 : A Fluid Environment
성공 요소 : Business Agility
Agility를 위한 전략
INDUSTRY
Integrating Trading Partners
Empowering Employees
Connecting Customers
경쟁력 높은 임직원
고객과 언제 어디서나 연결
협력업체와의 자연스런 통합
IT 최적화
기존의 시도는 ..
CRM
Proprietary APIs
Functions ..
B2B
EDI
CORBA, ebXML
M…(생략)
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Relationship
Management
Integrating Trading Partners
Empowering Employees
Connecting Customers
솔루션 영역:
Financials, Human Resources, Payroll, Professional Services Automation
솔루션 영역:
Marketing and Sales Force Automation
솔루션 영역:
Inventory, Sales Order Processing, Purchasing and Warehouse Management
Front Office
Back Office
Mobile Office
Customer
Interaction
Collaborative CRM
Business Collaboration Mgmt.
Fax/Letter
Voice
(IVR, CTI, ACD)
Direct
Interaction
E-Mail
E-Resp. Mgmt.
Conferencing
Web Conference
Legacy
Systems
Customer
Service
Marketing
Automation
Operational CRM
Business Operations Mgmt.
Sales
Automation
ERP/ERM
Order Mgmt.
Supply Chain
Mgmt.
Order Promising
Mobile Sales
(Product CFG)
Field Service
Customer
Activity
Data Mart
Product
Data Mart
Closed-Loop Processing
(EAI Toolkits, Embedded/Mobile Agents)
Analytical CRM
Business Performance Mgmt.
Customer
Data Mart
Data
Warehouse
Vertical Apps
Category M
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (1 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_01_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (1 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (2 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_02_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (2 페이지)")
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![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (4 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_04_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (4 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (5 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_05_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (5 페이지)")
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![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (9 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_09_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (9 페이지)")
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![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (13 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_13_.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (13 페이지)")
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![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (1 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_01.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (1 페이지)")
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![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (4 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_04.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (4 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (5 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_05.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (5 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (6 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_06.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (6 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (7 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_07.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (7 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (8 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_08.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (8 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (9 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_09.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (9 페이지)")
![[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (10 페이지)](/View/[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications_ppt_10.gif "[마케팅] [CRM] CRM on Microsoft - A New Frontier for Enterprise Applications (10 페이지)")
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